The B-Side with Sri
Introducing: ‘The B-Side with Sri’

A new podcast that flips the script – and the record – on what drives people
There’s the version of success you see online, and then there’s the version with the doubts, detours, and decisions that got you there. That’s the version we’re interested in.
The B-Side with Sri is a new podcast hosted by Connico President Sri Kumar that explores the stories behind how people show up in work and life. It’s about surprising choices, big thinking, and the moments that change everything – even if they never make it into a conference keynote. But these are the stories that need to be shared in order to make the world a better place.
Curious about what to expect or how to join us? Keep reading to learn more about this hit record.
What is ‘The B-Side with Sri?’
This is not a podcast about job titles or polished bios. It’s a podcast about the why behind how people move through the world.
In each episode, Sri talks with guests who’ve built meaningful work and lives, often in unexpected ways. From Air Force veterans-turned-entrepreneurs to baggage belt whisperers, these are the kinds of conversations you won’t find in trade articles or annual reports.
The best part? You can listen to the trailer now. Season 1 officially launches May 8 and includes 9 monthly episodes plus bonus content. Each episode runs about 30 minutes, just long enough to make you think differently than you did before.
Why is Sri starting this podcast?
The most memorable stories typically exist in the pivots and personal philosophies that rarely get airtime. These are the stories that shaped people, not bottom lines.
If you’ve ever heard Sri speak, you know he isn’t interested in rehearsed talking points. He wants to know what drives people, how they make decisions, and what they’ve learned along the way. Whether you’re running a business, starting your career, figuring out your next move, or just looking for life advice to help you turn a corner, The B-Side offers something real to hold onto.
This show is about curiosity, growth, and most importantly, sharing the experiences that shape who we are.
How to listen
You can get your dose of inspiration through Season 1 of The B-Side with Sri on Spotify, Apple Podcasts, and wherever you get your podcasts.
Want more? Here are other ways you can support the podcast:
- Follow The B-Side with Sri on your podcast platform and turn on your notifications
- Follow Sri on LinkedIn for conversation reflections and bonus thoughts
- Visit our blog after each episode for a deeper dive
We’ll see you on the B-Side.